PatientPod
August 25th, 2026
Failure Is Your Secret Weapon: Resilience and Reinvention in Pharma
In this episode of PatientPod, George Kramb sits down with Tinaz Mody, a Sales/Marketing Biotech leader with 25+ years in pharma, to talk about getting laid off nine months pregnant, stepping backward to move forward, and why she won't hire someone who has never failed.
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About the Speakers
Tinaz Mody is a Sales/Marketing Biotech leader with 25+ years across pharma sales, sales operations, and brand marketing, spanning companies like Pfizer and Amgen. She began her career as a physical therapy assistant before breaking into pharma sales one handwritten letter at a time, rose to district manager, and later moved from field leadership into marketing to lead the launch of a blockbuster biosimilar. She is known for developing women coming up behind her, and credits her career longevity to three things: being adaptable, persistent, and resilient.
George Kramb is the co-founder and CEO of PatientPartner and host of The Patient Pod, where he focuses on bridging patient experience with clinical trial performance through peer mentorship and engagement strategies. A Forbes 30 Under 30 honoree, he brings a founder’s perspective to improving access, adherence, and outcomes in healthcare.
Together, they bring a conversation that connects biotech building, patient impact, and the realities of advancing therapies from early research to real-world application.
George Kramb is the co-founder and CEO of PatientPartner and host of The Patient Pod, where he focuses on bridging patient experience with clinical trial performance through peer mentorship and engagement strategies. A Forbes 30 Under 30 honoree, he brings a founder’s perspective to improving access, adherence, and outcomes in healthcare.
Together, they bring a conversation that connects biotech building, patient impact, and the realities of advancing therapies from early research to real-world application.
Here's exactly what you'll learn:
Tinaz shares her journey — from physical therapy assistant, to launching blockbusters at Pfizer, to rebuilding at Amgen, to leading a blockbuster biosimilar launch at almost 50 with no marketing experience. Together, we unpack what resilience actually looks like in a pharma career, including:
Why failure is a prerequisite and not a red flag — "if you haven't failed, I'm not hiring you"
How stepping down to a smaller role became one of the smartest moves of her career
Why your network, not the application, is what actually opens the next door
Her three pillars — adaptable, persistent, resilient — and how to rebuild confidence after a setback
How she moved from sales into marketing at almost 50 with zero marketing experience
Her hot take: why the brutal job market is about to turn, and why AI will never replace showing up in person
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Melissa B.
Sobi Pharmaceuticals
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Brad A.
Mainstay Medical
Sara W.
Marketing Director | Rare Disease
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